1. Protection function: It is also the most important and basic function of packaging, even if the product is not damaged by various external forces. A commodity has to go through many circulations before it can enter a shopping mall or other places and finally reach the consumers. During this period, it needs to go through loading and unloading, transportation, inventory, display, and sales. In the process of storage and transportation, many external factors, such as impact, humidity, light, gas, bacteria, etc., will threaten the safety of commodities. Therefore, before starting the design, we must first think of the structure and materials of the packaging to ensure the safety of the goods in the circulation process. 2. Intuitive understanding of functions Intuitive understanding means that consumers can know what kind of goods they are, whether they need to buy goods, and the appearance of goods by looking at the pictures and texts on the packaging box. 3. Convenient functions: The so-called convenience function refers to whether the packaging of the product is easy to use, carry, and store. A good packaging work should be "people-oriented" and considered from the consumer's perspective. This will bring closer the relationship between the product and the consumer, increase consumers' desire to buy, trust in the product, and promote Communication between consumers and businesses.
