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About the packaging method of the product?

2021-08-27

At present, the three layers and outer layers of many products in the packaging make consumers feel sore, but they have never seen "dry goods".

The reason is not only insufficient governance and short duration, but also because some consumers care about the "appearance" of the outer packaging of the goods.

To eradicate excessive packaging, consumers must first change their pursuit of excessive packaging, promote simple consumption and increase environmental awareness.

Advocate simple consumption, enhance environmental awareness, fundamentally reduce the demand for excessive packaging, and increase excessive packaging bottom salary; in addition, excessive packaging income can be washed away through taxation, packaging processing fees, and carbon trading. Excessive packaging is not worth the loss, and the era of excessive packaging profiteering is ended as soon as possible.

It should be noted that the use of market-oriented means to reverse the momentum of excessive packaging can not only make moisturizing silent, but also the problem is intangible. Solving this stubborn disease will be more thorough and effective.

Excessive packaging will cause waste of raw materials and environmental pollution, increase product costs and increase product prices, leading to the spread of unhealthy market trends that only focus on appearance without quality.


"Behind the exquisite packaging, consumers have misunderstood that excessive packaging will destroy the consumption of energy and raw materials, increase consumption expenditures and bring greater burdens on the ecological environment. In the above circumstances, most of the over-packaged products The raw materials are paper shells and plastic packaging. If these wastes cannot be recycled effectively, they may pollute the environment. Brands and companies need to invest in the design and production of product packaging. When consumers receive the goods, even if they can get a temporary " "Freshness" and "ceremoniality" will inevitably bear the expenses behind it." According to the person in charge of a supermarket, there is actually fierce competition in product packaging. Good-looking and novel designs are usually more popular with consumers. This leads businesses to compete on packaging in addition to product quality. [Except for this kind of kraft carton, we generally don`t accept such colorful paper packaging. For rational consumers, the phenomenon of excessive packaging is also changing their shopping choices. In the interview, we found that the phenomenon of excessive packaging is behind Due to a variety of reasons such as consumer demand and brand misdirection.

The stubborn disease of over-packing of goods is common, and there are many complicated reasons behind it. On the one hand, the lack of strict legal constraints makes companies more impulsive to improve product competitiveness through excessive packaging; on the other hand, the lack of a single supervision method, especially the lack of market-based supervision measures, also makes businesses suffer profit dependence on excessive packaging.

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